CASE STUDY

Cool Springs Collision: Brand Lift with Facebook Ads

How a local collision repair shop partnered with White Heaven Co to reach more drivers and boost brand awareness through strategic Facebook advertising.

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THE CHALLENGE

Standing Out in a Crowded Market

Cool Springs Collision wanted to increase local awareness and stay top-of-mind for drivers in need of collision repair. Their goals:

Reach more local drivers with a tight advertising budget
Improve brand recall and recognition in the community
Drive more traffic to their website and Facebook page

THE SOLUTION

Targeted Facebook Ad Campaigns

Launched hyper-local Facebook ad campaigns targeting area drivers
Used eye-catching creative featuring real vehicles and shop staff
Optimized for brand recall and reach, not just clicks
Tracked engagement and brand lift through Facebook Insights and direct client feedback

THE RESULTS

Noticeable Increase in Brand Recognition

With White Heaven Co’s Facebook ad strategy, Cool Springs Collision:

Expanded Local Reach

Reached thousands of local drivers who hadn’t heard of the shop before.

Brand Recall Up

Client reported more customers mentioning “seeing us on Facebook.”

Increased Engagement

More Facebook page visits, post likes, and positive community feedback.

Want to Grow Your Brand Recognition?

Book a marketing review and see how White Heaven Co can help your business get noticed.

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